Employee Experience Strategy: Design an Effective EX Strategy to Improve Employee Performance and Drive Business Results

Designing and implementing an exceptional employee experience strategy is crucial for business success, and this book provides everything needed to succeed. It offers guidance on assessing the needs of the organization and its employees, defining and building an effective EX strategy, embedding it successfully, getting stakeholder buy-in, overcoming common challenges, and measuring the ROI. It is underpinned by primary data, research, and global case studies from organizations such as L Oréal, Sanofi, and Unilever, and includes practical examples and interviews with leading figures who have successfully implemented a robust EX strategy.

Format: Paperback / softback
Length: 208 pages
Publication date: 03 August 2023
Publisher: Kogan Page Ltd

Designing and implementing an exceptional employee experience strategy is a vital component for business success. In this comprehensive book, a renowned expert in the field offers invaluable insights and practical guidance to help organizations achieve success.

The book begins by emphasizing the importance of assessing the needs of the organization and its employees to develop an effective employee experience (EX) strategy. It guides readers through the process of defining and building a tailored EX strategy that aligns with the business's goals and values.

Furthermore, the book provides practical tips on embedding the EX strategy into the organization's culture and practices. It discusses strategies for gaining stakeholder buy-in and ensuring that the strategy works effectively for remote, hybrid, and in-person working environments.

Addressing common challenges and measuring the return on investment (ROI) of the EX strategy is also covered in detail. The book provides insights into how to overcome obstacles and ensure that the strategy delivers on the financial and performance goals of the business.

To support its arguments, the book is underpinned by primary data, research, and global case studies from organizations such as L Oréal, Sanofi, and Unilever. These case studies provide real-world examples of successful EX strategies and showcase the benefits they have brought to these organizations.

Throughout the book, practical examples and interviews with leading figures who have successfully implemented robust employee experience strategies are included. These insights provide valuable perspectives and practical tips for talent professionals seeking to build, embed, and sustain an effective EX strategy.

Written by Ben Whitter, a recognized expert in employee experience, this book is a must-read for senior talent professionals looking to build, embed, and sustain an effective EX strategy. It offers a comprehensive and practical approach to employee experience management, providing valuable insights and guidance for organizations seeking to create a positive and productive workplace.

Weight: 328g
Dimension: 156 x 233 x 14 (mm)
ISBN-13: 9781398608825